Storika Raises Seed Funding to Automate Influencer Marketing With AI

Storika, a Seoul-based AI-native influencer marketing automation startup, announced on June 25 that it has raised a seed round from a group of strategic and financial investors. The company did not disclose the amount.

The round brought together a notable mix of backers including Amore Pacific, Schmidt, Hustle Fund, BonAngels Venture Partners, and Krew Capital.

Storika operates an AI-powered platform that automates the entire creator marketing workflow. Drawing on a database of more than seven million global creators, the platform identifies and matches influencers optimized for each brand, then handles everything from campaign planning to content delivery management.

The startup counts major domestic and international brands among its clients, including Amorepacific and Boksoondoga, a premium makgeolli brand. Its primary focus is on the U.S. market, where it targets direct-to-consumer beauty and lifestyle brands looking to scale creator partnerships.

With the new capital, Storika plans to enhance its platform capabilities, accelerate its expansion into the U.S. market, and grow its B2B customer base. The company will launch an open beta on July 15 at the Google for Startups Accelerator Korea Demo Day, marking its official entry into the global creator marketing automation space.

Amorepacific said it participated in the round because of Storika’s AI agent technology and its high growth potential in the global creator marketing market.

Storika aims to transform influencer marketing from an intuition-driven process into a data-powered, automated operation that brands can run like software.