Builduplabs Gains UNBOUNDLAB’s Backing to Scale AI-Powered Sales Optimization


The Korean startup Builduplabs, which operates the AI analytics and marketing platform Catchmoments, has secured a strategic investment from UNBOUNDLAB.  

Catchmoments leverages LLM to analyze all signals within web applications comprehensively. It also automates customized AI-driven pitches for each stage of the sales process, turning fragmented purchasing potential in the consumer goods sector into actual revenue. The platform is currently collaborating with various consumer goods and beauty brands on joint projects and has received positive feedback.  

UNBOUNDLAB specializes in AI transformation (AIX) for startups, large corporations, and mid-sized enterprises both in South Korea and globally. At the same time, it is redefining traditional private equity (PE)-led roll-up investments, shifting the focus from restructuring to AI-driven AIX Rollup investments.  

While consulting for beauty, healthcare, and consumer goods companies on improving key business metrics with AI, UNBOUNDLAB recognized AI’s potential to dramatically enhance the efficiency of Customer Acquisition Cost (CAC). This insight led to a rigorous evaluation of relevant B2B startups in the U.S. and South Korea. Among them, Builduplabs stood out as the top choice, with a core team composed of industry experts who have led key initiatives at Google, Accenture, and Coupang.  

Hyunwoo Park, an investment associate at UNBOUNDLAB, stated, “Builduplabs is the only team capable of implementing AI that identifies patterns in latent demand and directly converts them into revenue. This capability is rooted in CEO Janghyun Jung’s exceptional business consulting insights and the team’s proven track record at Google, Accenture, and Coupang. We are fully committed to supporting their growth following our investment.”  

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