Boosters, a global e-commerce company, reported approximately $54.5 million (KRW 72.8 billion) in revenue and around $6.8 million (KRW 9.1 billion) in operating profit for 2024, marking the third year of its brand business. This represents a 176% increase in revenue compared to 2023, with the company remaining profitable for three consecutive years.

Boosters’ brand business has shown rapid growth, with revenue rising from approximately $8.2 million (KRW 11 billion) in 2022 to $19.8 million (KRW 26.4 billion) in 2023, and reaching $54.5 million (KRW 72.8 billion) in 2024. EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization), a key profitability indicator, also saw a sharp increase from around $60,000 (KRW 80 million) in 2022 to $1.4 million (KRW 1.93 billion) in 2023 and $8.1 million (KRW 10.82 billion) in 2024, demonstrating a strong and stable profit structure.

A Boosters representative commented, “This success is the result of our ‘selection and focus’ strategy, which has strengthened profitability and optimized our business operations. Since transitioning to sole leadership under CEO Choi Yoon-ho in June 2023, we have taken bold steps to streamline inefficient business segments and brands while enhancing internal capabilities to maximize operational efficiency.”

Over the past year, Boosters has divested its pet brand, Wrapping Charlie, and focused on expanding its core brands into global markets. The company attributes its strong growth to the expansion of sales channels through enhanced global marketing and sales capabilities, as well as the development of an in-house system to improve operational efficiency.

CEO Choi Yoon-ho shared his vision for the company, stating, “Building on our success in 2024, we aim to make 2025 the year Boosters creates a new wave in the global e-commerce market.”

Boosters is a global commerce company that introduces innovative products through online channels worldwide. Since launching its brand business in 2022, it has experienced rapid annual growth driven by a differentiated marketing strategy and data-driven operations. In particular, the company has accelerated its overseas expansion for core brands, strengthening its presence beyond Korea in the global e-commerce industry.