ANCHOR NODE, a Korean startup developing generative AI-based game creation solutions, has secured investment from Naver D2SF. The amount remains undisclosed. Comprising industry veterans with over 20 years of experience, ANCHOR NODE’s team brings extensive expertise in game production, development, and artwork.

ANCHOR NODE’s AI game creation solution, “GameAIfy,” streamlines game development by automatically generating artwork—such as images, motions, and backgrounds—from a character concept alone. Built on an AI model optimized for game artwork, it includes features like editing, sharing, and history management, enhancing game production and collaboration.

The company has already collaborated with IP holders to produce and release four in-house games, achieving 1.25 million downloads and validating its product’s value and competitiveness. In terms of efficiency, it reduced game development time from three years to under one year and cut production costs by about 95%. Additionally, by tweaking artwork within the same framework, ANCHOR NODE launched a new game title in just two weeks, earning positive user feedback.

Building on these results, GameAIfy began its Closed Beta Test (CBT) in February 2025 and is discussing concrete partnerships with prominent domestic and international game developers and publishers. On March 17, the company will attend the Game Developers Conference (GDC) in San Francisco to target the global market.

Sang-hwan Yang, head of Naver D2SF, said, “Artwork in game development is costly and time-intensive, yet AI hasn’t fully integrated into the workflow. ANCHOR NODE, with its deep industry insight, has optimized AI to penetrate game production swiftly, delivering rare and impressive results.” He added, “We also anticipate its potential to expand into virtual content creation tools,” explaining the investment rationale.