Home&Co, the Korean operator of the home maintenance service platform Home:co, announced it has secured USD 0.5 million (KRW 700 million) in seed funding from Kakao Ventures and Xquared.

Home:co is a platform that streamlines the entire home repair process, from easy requests to on-site inspections and in-person services. Unlike traditional methods where users had to find specialists, obtain quotes, and arrange repairs, Home:co offers on-site assessments by experts without call-out fees and provides quotes based on the industry’s first standardized pricing system. By leveraging consultation and quote data, it optimizes the repair process, delivering standardized services anytime, anywhere.

Home:co is rapidly growing by enhancing user convenience and optimizing technicians’ workflows. It supports customer service, marketing, material preparation, and inventory management with data-driven solutions, while carefully selected in-house technicians ensure an optimal maintenance experience. Within six months of launch, Home:co averages 100 monthly repair requests, with a repeat usage rate of one in six customers.

Home:co is led by co-CEOs Jiho Ryu, who designed business and services as a product owner at Toss and advised top Korean startups on growth strategies at Google, and Hyungjoo Kook, who handled IPO and M&A advisory at Goldman Sachs. The team is praised for diligently collecting and structuring offline building repair data, creating a trust-based maintenance model optimized for the industry.

With this funding, Home&Co plans to aggressively recruit customer experience (CX) and offline sales specialists to enhance service quality. Focusing on consistent customer experiences, it aims to expand step-by-step into aging home repairs, construction material distribution, facility and real estate management, and building management solutions.

Hyeonik Cho, Senior Investment Manager at Kakao Ventures, said, “In service industries, competitiveness hinges on field execution. Home&Co excels at identifying customer issues on-site and swiftly turning them into solutions. We expect them to drive structural innovation in the home maintenance industry.”

Co-CEOs Hyungjoo Kook and Jiho Ryu stated, “We aim to eliminate long-standing inconveniences in the home repair market and create a trusted, repeatable standard. In an imperfect market, we’ll define problems, experiment relentlessly, and grow a company that delivers innovation.”