Offline Cashback App Bridge Works Secures Pre-Series A from Laguna Investment

South Korea’s offline rewards market is experiencing a quiet revolution. While most fintech companies focus on digital payments, one three-person startup has found opportunity in the analog world of paper receipts.

Bridge Works, operator of offline cashback app Cashmore, has secured Pre-Series A funding from Laguna Investment. The funding amount was not disclosed.

Launched in October 2024, Cashmore offers instant cashback when users photograph their paper receipts. The concept is simple: snap a photo, get money back immediately. Without marketing campaigns or influencer partnerships, the app has grown entirely through word-of-mouth to reach 100,000 daily active users.

The service now processes hundreds of thousands of offline transactions daily across Korea, creating an unprecedented real-time dataset of offline retail behavior. Bridge Works has been profitable since early 2026 and is targeting 10x revenue growth this year.

“The past 18 months have been about trial and error, validating our offline consumption reward system and data sourcing engine,” said CEO Park Tae-hun. “This investment marks the beginning of our transition from data accumulation to value creation.”

What makes Bridge Works remarkable isn’t just its product — it’s the efficiency of its operation. The three-person team represents what Laguna Investment describes as “a new form of organization optimized for the AI era.”

“Bridge Works exemplifies how AI-era companies can achieve extraordinary efficiency,” said Park Young-ho, CEO of Laguna Investment. “Three team members have built a service that collects and analyzes hundreds of thousands of daily transactions nationwide. Their consistent growth and the scalability of their receipt-based data model convinced us to invest.”

The funding will accelerate user growth and formalize brand partnerships. Using accumulated consumption data, Bridge Works plans to offer consumers larger rewards while providing brands with performance-based marketing solutions. Investment will focus on marketing, expanding partner brands, and upgrading data infrastructure.

Bridge Works operates at the intersection of two powerful trends: the digitization of offline commerce and growing demand for alternative consumer data sources. While e-commerce platforms have detailed user behavior data, offline retail — still the majority of consumer spending — remains largely opaque to data-driven marketers.

Receipt-based data collection provides granular insights into actual purchase behavior across categories and locations. For brands seeking to understand real consumer preferences rather than digital proxies, this represents a valuable new intelligence source.

Cashmore’s success suggests Korean consumers will share purchase data in exchange for immediate financial benefits — a trade-off that could reshape how offline commerce data gets monetized.

Bridge Works’ rapid path to profitability demonstrates the viability of receipt-based business models. By connecting offline purchase verification with instant rewards, the company has created a data flywheel: more users generate more transaction data, creating more value for brand partners, which funds higher rewards, attracting more users.

This cycle has enabled profitability without external marketing spend — rare in Korea’s competitive fintech landscape. As traditional retail grapples with digital transformation, companies like Bridge Works prove that sometimes the path forward runs through the analog past. One receipt at a time.

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